Imagine: How Creativity Works is the third non-fiction book by Jonah Lehrer, published in It explores brain science, and creativity and its social aspects. The origin, pursuit, and secret of creativity are a central fixation of the at the heart of Imagine: How Creativity Works by Jonah Lehrer — who. How did Bob Dylan write “Like a Rolling Stone”? The pop-science writer Jonah Lehrer wasn’t there, but he pretends to know anyway. Inspired.

Author: Kijar Douramar
Country: South Sudan
Language: English (Spanish)
Genre: Music
Published (Last): 15 November 2005
Pages: 474
PDF File Size: 10.78 Mb
ePub File Size: 12.93 Mb
ISBN: 543-5-50282-215-2
Downloads: 65347
Price: Free* [*Free Regsitration Required]
Uploader: Torisar

Jul 01, Kristi rated it really liked it Shelves: So far, so good.

That child is baptized without regard to the moral condition of the minister thank goodness! I read it a chapter at a time and let it sink in. Instead of relying on jonwh and superstition, we can think about dopamine and dissent, the right hemisphere and social networks.

The genius of this book is the way he explains how other people are creative. And when you get stuck? How Creativity WorksJonah Lehrer presents a series of experimental findings and narratives, and draws them together to into an optimistic thesis on creativity and innovation.

Imagine: How Creativity Works by Jonah Lehrer

Jul 31, notgettingenough added it Shelves: The book was still thought-provoking, though, and perhaps Lehrer can reinvent himself as speaker on intellectual honesty to college and high school students and to outline how a well-respected, smart guy gets sucked into thinking that it’s acceptable to make stuff up and pass it off as factually true in a published book. Apr 11, Schmacko rated it bow liked it. Take a long walk. The common premise has been that the hardest problems would only be solved by people with deep technical expertise.


Find crfativity way to relax.

Overall I thought leherr book was pretty good but there is no doubt in my mind that Lehrer promotes the use of drugs and stimulants as a valid form of creativity. Everyone has to obey crestivity same rules. So when you hit the wall, the best thing you can do is probably take a very long, warm shower. It’s almost certain that the man misquoted Bob Dylan, and that some of the stories and paradigms in this book Do drag on before they actually make a point, and there’s a whole desert of things in this book that after you’ve read it and try to recall them they just slip down your fingers ho dust.

Just a moment while we sign you in to your Goodreads account. It is the story of how we imagine. Because then I can shrug it of and keep smiling.

Imagine: How Creativity Works

Writing clearly about science for intelligent layman evidently is Lehrer’s forte, and it is on useful display. How Bob Dylan dropped out and experienced some of the ohw creative times of his life.

Then he molds this creativity leurer to an organizational structure, showing us how the same process works for business. A Book About Love. But by the time I’d gotten to this point, I wasn’t about to go back and start cataloging them for the sake of this lowly document. This is a wonderful book for parents, teachers… for everyone to create a better world. We notice an incompleteness and we can complete it: How the Pixar team created a space where people have chances everyday to “run into” their co-workers and discuss the work.


In light of recent developments, I feel the need to rewrite my initially positive review.

Rather than abandon it in its disgrace, you find yourself engaged and turning the pages, and suddenly your hand grabs for the highlighter to mark up this excellent paragraph about the origins of creativity, and then that one. Lehrer’s evidently “imagining” too much lehrrer his sourcing.

You can’t help it. So that’s a whole chunk of the book that turns me off. He posits that Shakespeare was a great playwright, but his particular genius was only possible at the time when he wrote: I was led to the book by highly favorable comments by Nick Hornby whose critical columns are a joyand I think that Hornby’s praise was warranted, notwithstanding the also warranted criticism of Mr.

‘How Creativity Works’: It’s All In Your Imagination : NPR

English Choose a language for shopping. If he did not make the link between those two points, then what else did he miss? He substituted one word and came up with one of the most influential advertising slogans of the second half of the 20th century.

There was plenty of room left-over for engineers and artists. But that’s a perfect example of how, in a sense, that’s an old idea. He also told the story of how Swiffer was invented. I’ve had pointed out to me that the author just got sacked from The New Yorker for making up the Dylan comments in this book.